Blog

We could imagine nothing worse than a poorly prepared cup of coffee. Only when you practice the proper brewing techniques, can you fully appreciate and understand different flavor profiles. Many coffee consumers are frequently under the misconception that all coffee is bitter. With more than a few years of experience in the coffee business, we can confidently tell you that this is not necessarily true. When coffee is brewed correctly, you shouldn’t experience an unpleasant bitterness.

As soon as the month of October rolls around, it’s the start of party planning, pumpkin carving, and the hunt for the perfect Halloween costume. For many, none of that is as important as candy. For those of you who don’t really have a sweet tooth, there’s a little something surprising that will still get you in the Halloween spirit—coffee! You may be thinking to yourself, “what in the world does coffee have to do with Halloween?” Well, we have stirred up some seriously spooky (and gourmet) concoctions, to help you win Halloween this year!

Nothing hits the spot like a cup of freshly ground coffee. If done just prior to brewing, you can truly bring out the aroma and fresh flavor. There is more that goes into properly ground coffee than you may expect.

To us, coffee is an art in itself, from the bean to the roast to the aroma and flavor. But to some, this beauty is perceived through the presentation. It’s not as much about all those individual elements, as it is about the visual appeal. In coffee shops across the world, that perception has come into being in the form of what is called latte art, also known as coffee art, barista art, or coffee designs.

Brazil is unquestionably the biggest coffee producing country in the world. Coffee plantations in Brazil often cover immense areas of land, need hundreds of people to manage and operate them, and produce huge quantities of coffee. Both arabica and robusta beans are grown, though in different coffee growing regions. A fine cup of Brazilian is a clear, sweet, medium-bodied, low-acid coffee.